Distinctive wines and spirits, thoughtfully developed through trusted relationships with producers from around the world.
Private and exclusive-label programs offer retailers, restaurants, hospitality groups, and other businesses the opportunity to create wines and spirits tailored to their customers, brand identity, and market.
Through established relationships with producers and industry partners, The Drake Luxury Group helps connect the right people, products, and opportunities to bring these programs to life.

Creating a successful private-label program takes more than selecting a wine and designing a label. It requires industry knowledge, the right producer relationships, and an understanding of the marketplace.
DLG brings decades of experience across supplier, distributor, retail, and national account channels to help clients explore opportunities aligned with their goals.

Access to established relationships across respected wine regions and industry networks.

Collaboration around product selection, positioning, and program opportunities.

Insight into distribution, national accounts, and the customers each program is designed to reach.
Whether you're exploring a new private-label concept or expanding an existing program, DLG welcomes the opportunity to learn about your vision and explore what's possible.
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